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New catalogue design for How Green

The new and improved catalogue for How Green Nursery is at the printers! This year, the catalogue design includes more of the nursery’s great plant images. Also new is the icon-based pricing system, which enables the reader to see at-a-glance the different price bands. The catalogue is usually mailed out and so finished weight is a concern. With this in mind, the format has been carefully thought-out to maximise space without increasing the number of pages. I hope the new catalogue brings in some great orders for How Green and wish them every success for 2014!

new catalogue design for How Green Nursery

Hello there, I’m Natalie Seal, a freelance graphic designer based near Tunbridge Wells, Kent. With 18 years freelance and previously as senior designer at a marketing & design agency, I’ve totted up plenty of experience in graphic design in one way or another. My goodness, how time flies!

But why Ginger & Fig?

Well, it’s not just because they are both versatile, taste delicious and bring something special to the table; they also rather handily reflect the fact that I have two different types of customer. Which one might you be?

Bold and Brilliant Ginger

For marketing & creative agencies seeking hands-on help when the heat is on. I’m bookable to work in-house or from home, be it for a day or two or on a regular basis, keeping the seat warm and the mouse clicking for mid to senior weight designers and creative artworkers on leave, or when the workload is heavy. If you’d like to email me, I’ll happily send you my CV or can pop in for a chat.

Small and Perfectly Formed Fig

For small and local businesses looking for beautifully turned out communications. I offer a friendly and personal service; with flavour-filled design and marketing that’ll get you noticed. From a company logo, advert in a magazine or a new website and everything in-between. If you’d like to email a brief outline of your requirements, I’ll get back to you as soon as possible and we can take it from there.
In the meantime, I hope you enjoy having a look around my little corner of the virtual cosmos…